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color maintainer shampoo - sulfate free

$62.00

What is milk_shake color maintainer shampoo?

A sulfate and paraben-free shampoo for gentle, color-safe cleansing. Plus, a sweet indulgent scent.

Color fades — extend it's lifespan with milk_shake color care. Curated for long-lasting color, this paraben-free shampoo enhances color vibrance while hydrating the scalp. Active ingredients like milk proteins, integrity 41®, and wheat proteins prevent color fading and restore natural keratin to the hair. Softer, shinier, more radiant hair is just a wash away with milk_shake color care shampoo and conditioner.

Ideal For:
  • color-treated hair
SIZE: 1litre / 33.8oz
1litre / 33.8oz 300ml / 10.1oz 50ml / 1.7oz
SCENT: Flower
Flower Vanilla
FREE samples with every order & Free shipping on $50+ FREE samples with every order & Free shipping on $50+
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FREE samples with every order & Free shipping on $50+ FREE samples with every order & Free shipping on $50+
Find in a salon Find in a salon

what it solves?

how to use?

ingredients

key ingredients chosen with care.

milk proteins

have a conditioning and nourishing effect, giving hair strength and softness.

integrity 41®

sunflower seed antioxidant complex which helps protect against stress factors that can threaten hair's integrity, color intensity and shine.

vitamin E

prevents and counteracts the oxidative processes that can cause hair dullness and color-fading.

wheat proteins

restores the natural keratin within hair, which is essential for hair's structure, strength, and resistance.

fragrance profile

warm vanilla

Sweet almond and vanilla beans tempt the senses with a familiar fragrance that smells like a classic baked treat

why professionals recommend it

Amazing sweet scent, lightweight, protects color from fading.

Natalia Kalev
PSC, Des Plaines, IL FB: NK Beauty Salon TikTok: nk_beautysalon nkbeautysalon@glossgenius.com
NK_Beautysalon

Color maintainer shampoo is the best option for premium color retention. This shampoo provides protection for your color along with hydration to the hair with a scent thats soft and sweet.

Brittney Tester
PSC, Springfield, IL FB: @braiditbritt TikTok: @braiditbritt
braiditbritt

I always suggest milk_shake color maintainer shampoo for color-treated hair. It keeps your color vibrant and hair soft with milk proteins and Integrity 41®. Sulfate-free and hydrating, it’s the perfect way to protect your salon-perfect color wash after wash.

Nichole (aka Nikki) Manuel
PSC, New Palestine, IN FB: popstudiohair TikTok: popstudiohair www.popstudiohair.com
popstudiohair

Most popular shampoo for my color guests!

Angela Blom
Merit, Massapequa, NY TikTok: thewitchwhodoeshair
thewitchwhodoeshair

The soft vanilla scent paired with quinoa proteins for UVA/UVB protection make this a must have for color treated hair.

Charlene Main
Hello Beautiful, St. Thomas, Ontario
char_m15

This is a staple in my backbar and retail shelves. It gently cleanses while preserving color vibrancy like no other. I recommend this to every client who wants long-lasting, healthy-looking color between visits—it’s lightweight, smells amazing, and keeps the hair shiny and soft.

Brittany Bohacik
PSC, Lowell, IN FB: brittanybohacik TikTok: brittanybohacik
brittanybohacik 

Colour Maintainer Shampoo is my go-to product for every hair care routine. I always recommend it to help maintain the longevity and vibrancy of the beautiful colour work we create.

Angela Salvatore
Hello Beautiful, Vaughan, Ontario FB: Ricci Capricci Hair Studio
ricciandcapricci

For 1 it smells amazing. For 2 it has milk proteins and integrity 41® which is one of our favorite ingredients to preserve your color.

Alicia Daiss
Elite, Tecumseh, OK TikTok: alicia_hair FB: Alicia Sambrano
alicia_hair

The milk_shake Color Care Shampoo is everything I love—gentle, nourishing, and it smells like dessert in the best way. It keeps color vibrant and hair soft without buildup. I always reach for this when I want my hair to feel refreshed, healthy, and smell absolutely amazing. A salon favorite, always.

Wendy Walker
PSC, Bloomington, IL FB: Wendy Jo Walker TikTok: hairbywendywalker www.wendyjconceptsalon.com
Wendy_walker_stylist

complete the routine

Testimonials

Testimonials

Elina

I strongly believe in these products because they actually work. When the line came out, I was immediately seeing a shift in how my clients’ hair looked and felt. The beauty of the line is that it's for all hair textures and types. it's incredibly effective for clients with compromised or weakened hair. It restrengthens, re-conditions and re-aligns the hair.

Jane Doe

“Absolutely obsessed! My everyday go to product for clean and healthy hair!”